Feel Confident in How You Show Up Online

Brand + Website Design for Service-Based Businesses

Strategic branding and custom websites for business owners who are ready to show up like the professional they are — and convert with confidence.

Explore Brand + Website Details

If your brand doesn’t match your expertise, your website won’t convert.

Most business owners don’t need more traffic; they need consistent branding and messaging. When your brand doesn’t clearly communicate who you are, what you do, and why it matters, your website can’t do its job.

People don’t say no … they hesitate.

Does this sound familiar?

You get inquiries, but they don’t convert

Your visuals don’t reflect your expertise anymore

Visitors aren’t sure what you offer or who it’s for

You avoid sending people to your site because it feels “off”

This isn’t a design issue. It’s a strategy issue — and it’s exactly what my Brand + Website work is built to fix.

See How the Brand + Website Process Works

What Your Business Needs

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The Brand + Website Package

A done-for-you strategic brand identity and custom Squarespace website for business owners who are done duct-taping their online presence and want clarity, credibility, and a site they actually want to share.

Clear brand positioning and visual identity | Messaging that reflects your expertise

Custom website designed for clarity & conversion | A cohesive foundation you can build on confidently

For service-based businesses ready to invest in how they show up online.

Explore The Brand + Website Package

Starts at $3,800

Start With The Foundation

Before a website or full brand build, clarity comes first.

The Foundation is our Signature Brand Identity service — designed to define your visual identity, positioning, and direction so everything you build next feels intentional and aligned.

This is the right starting point if:

  • You want to refine your brand before investing in a website

  • Your visuals feel inconsistent or unclear

  • You want a strong foundation in place before moving forward

Many clients begin with the Signature Brand Identity and later expand into a Brand + Website project with clear direction already established.

Get Started with Signature Brand Identity

How Brand + Website Works

1. Strategy first – we define your brand, positioning, and messaging

2. Design & build – visuals and website built with intention

3. Refine & launch – polish, clarity, and a confident launch

No templates. No guessing. No piecing things together later.

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Other Services That Support Your Business

Designed to complement and extend the Brand + Website experience — not replace it.

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PHOTOGRAPHY

Strategic brand and website photography that supports your visual identity and ensures your site and content feel cohesive and professional.

Often paired with Brand + Website projects.

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CONTENT SUPPORT

Project-based content support for clients with established branding who need help translating their message across their website and marketing assets.

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A LA CARTE

Select services available to past clients or as add-ons to active projects.

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Don’t Take Our Word For It

  • Working with Ashley transformed my brand — now my website finally reflects the services I deliver.

    Pam A.

  • I'm so glad my fiance and I got to work with Ashley on our engagement photos. She was very responsive throughout the entire process and made planning the session a breeze. Highly recommend using Ashley's photography services -- she'll have you smiling the entire time!

    Emily W.

  • I had so much fun taking pictures with October Dreams Photography! Ashley was so nice and creative and kept the experience very fun and it showed in the final pictures. She had a great way of bringing out my best smile!

    Brandon B.

  • The Reading Education Foundation, being a new organization, needed to create a social media/website presence that advanced the mission/purpose of the Foundation! Ashley Hernandez of October Dreams Studio, developed a plan that did just that. She created a social media presence for the Foundation that is factual, detailed while being presented with a creative flair. The Foundation is very grateful to Ashley for what she has done and how she continues to support us!

    Gordon H.

  • Working with October Dreams Studios was so easy. Ashley had great ideas and really made my vision for my website come to life. She was timely and professional, and I highly recommend working with her on your next project.

    Karyn C.

Ready to Feel Confident in Your Brand?

If your business has evolved but your brand and website haven’t, this is the fix.

Explore the Brand + Website Package